Elevating Eyewear: The Shoe Gallery x Penny Rose Optical Collaboration
Video and Photography By: Roberto Genao
Elevating Eyewear: The Shoe Gallery x Penny Rose Optical Collaboration
Let’s talk about the art of the accessory. The right pair of sunglasses isn’t just a finishing touch—it’s a statement, a vibe, a reflection of who you are. That’s why the Shoe Gallery x Penny Rose Optical collaboration is more than just eyewear; it’s a celebration of style, craftsmanship, and Miami’s creative culture.
Video and Photography By: Roberto Genao
About Penny Rose Optical
If you’re unfamiliar with Penny Rose Optical, let me put you on. They’re Miami’s premier independently Hispanic-owned eyewear brand, rooted in the city’s vibrant Wynwood district. Known for their handcrafted designs and small-batch production, Penny Rose is all about individuality, sustainability, and attention to detail. Their frames are bold yet timeless—built to stand out without trying too hard.
The Collaboration
This exclusive collab brings together Shoe Gallery’s urban edge with Penny Rose’s elevated design aesthetic. The sunglasses feature a striking marbled pattern in earthy tones of gray, beige, and brown—an intentional nod to the industrial-chic vibe of Shoe Gallery’s Upper East Side location, with its raw concrete walls and floors. Every frame is a subtle masterpiece, showcasing Penny Rose’s signature craftsmanship and ability to blend art with functionality.
A Miami Moment
Timed to drop during Art Basel, this release is a love letter to Miami’s thriving cultural scene. It’s exclusive. It’s limited. And it’s only available at Shoe Gallery. Whether you’re catching Basel events or just soaking in the city’s energy, these frames will have you stepping out in style that’s equal parts refined and edgy.
Save the Date
This collection lands on December 6th, and trust me, you don’t want to miss it. With visuals shot by the talented @robgenao, the campaign captures the essence of this collab perfectly: clean lines, bold design, and unapologetic individuality.
Why It Matters
Shoe Gallery has always been more than a boutique—it’s a tastemaker in Miami’s fashion scene. Partnering with a brand like Penny Rose Optical only reinforces its role as a hub for curated style and cultural innovation. This collab isn’t just about eyewear; it’s about storytelling through design.
December 6th. Shoe Gallery. Be there.
#ShoeGallery #PennyRoseOptical #ArtBaselDrop